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What do you think about Brand Communities?: An insight of consumers' perception towards brand communities and the idea of mutual benefits

Name: What do you think about Brand Communities?: An insight of consumers' perception towards brand communities and the idea of mutual benefits
Brand: Bastian Storch
SKU: 9837597

Brand : GRIN Verlag, Binding : Taschenbuch, Edition : 2., Label : GRIN Verlag, Publisher : GRIN Verlag, medium : Taschenbuch, numberOfPages : 60, publicationDate : 2008-09-29, releaseDate : 2008-09-29, authors : Bastian Storch, ISBN : 3640176715

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What do you think about Brand Communities?: An insight of consumers' perception towards brand communities and the idea of mutual benefits