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Type and timing of rewards as influencing factors on the value perception of a customer loyalty program

Name: Type and timing of rewards as influencing factors on the value perception of a customer loyalty program
Brand: Ulrich Pohl
SKU: 9404756

Brand : GRIN Verlag, Binding : Taschenbuch, Edition : 2., Label : GRIN Verlag, Publisher : GRIN Verlag, medium : Taschenbuch, numberOfPages : 212, publicationDate : 2007-07-25, authors : Ulrich Pohl, ISBN : 3638685306

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Type and timing of rewards as influencing factors on the value perception of a customer loyalty program