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To examine the marketing communication strategy of McDonald's in UK: Its impact on the buying behaviour of consumers and consideration of factors contributing to the success or failure of the brand

Name: To examine the marketing communication strategy of McDonald's in UK: Its impact on the buying behaviour of consumers and consideration of factors contributing to the success or failure of the brand
Brand: Ali Hammad
SKU: 4411454

Binding : Taschenbuch, Label : LAP LAMBERT Academic Publishing, Publisher : LAP LAMBERT Academic Publishing, medium : Taschenbuch, numberOfPages : 116, publicationDate : 2017-08-25, releaseDate : 2017-08-25, authors : Ali Hammad, ISBN : 3659795976

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To examine the marketing communication strategy of McDonald's in UK: Its impact on the buying behaviour of consumers and consideration of factors contributing to the success or failure of the brand