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The role of viral advertising in brand equity building

Name: The role of viral advertising in brand equity building
Brand: Fotini Mastroianni
SKU: 10945787

Brand : Grin Publishing, Binding : Taschenbuch, Edition : 1., Label : GRIN Publishing, Publisher : GRIN Publishing, medium : Taschenbuch, numberOfPages : 60, publicationDate : 2017-04-06, authors : Fotini Mastroianni, ISBN : 3668427089

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The role of viral advertising in brand equity building