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The Phenomenon of Cult Brands: The Role of Culture in Building Strong Brands

Name: The Phenomenon of Cult Brands: The Role of Culture in Building Strong Brands
Brand: Dimitri Wittwer
SKU: 11882908

Binding : Taschenbuch, Edition : 1, Label : Books on Demand, Publisher : Books on Demand, medium : Taschenbuch, numberOfPages : 208, publicationDate : 2014-10-23, authors : Dimitri Wittwer, languages : english, ISBN : 3735795145

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The Phenomenon of Cult Brands: The Role of Culture in Building Strong Brands