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The Marketing Strategy of the foreign Hypermarket Wal-Mart in China: Is Wal-Mart's Marketing Strategy adapted to the Chinese Market?

Name: The Marketing Strategy of the foreign Hypermarket Wal-Mart in China: Is Wal-Mart's Marketing Strategy adapted to the Chinese Market?
Brand: Nicola Gundrum
SKU: 9882580

Brand : GRIN Verlag, Binding : Taschenbuch, Edition : 2., Label : GRIN Verlag, Publisher : GRIN Verlag, medium : Taschenbuch, numberOfPages : 20, publicationDate : 2012-11-24, releaseDate : 2012-11-24, authors : Nicola Gundrum, ISBN : 3656300828

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The Marketing Strategy of the foreign Hypermarket Wal-Mart in China: Is Wal-Mart's Marketing Strategy adapted to the Chinese Market?