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The Impact of Web 2.0 on Brand Management: How to Use Web 2.0 Efficiently to Create a Higher Brand Value

Name: The Impact of Web 2.0 on Brand Management: How to Use Web 2.0 Efficiently to Create a Higher Brand Value
Brand: Sandra Spindler
SKU: 9880472

Brand : GRIN Verlag, Binding : Taschenbuch, Edition : 3., Label : GRIN Verlag, Publisher : GRIN Verlag, medium : Taschenbuch, numberOfPages : 40, publicationDate : 2012-07-20, releaseDate : 2012-07-20, authors : Sandra Spindler, ISBN : 3656238596

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The Impact of Web 2.0 on Brand Management: How to Use Web 2.0 Efficiently to Create a Higher Brand Value