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Susceptibility of personality traits, gender and culture to persuasion techniques: Impact of gender, cultural background and personality type on persuasibility

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Susceptibility of personality traits, gender and culture to persuasion techniques: Impact of gender, cultural background and personality type on persuasibility

Brand : GRIN Verlag, Binding : Taschenbuch, Edition : 2., Label : GRIN Verlag, Publisher : GRIN Verlag, medium : Taschenbuch, numberOfPages : 32, publicationDate : 2011-11-30, authors : Robert Motzek, Niyati Gupta, Sanja Kos, ISBN : 3656060177

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