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Shopper Behavior at the Point of Purchase: Drivers of In-Store Decision-Making and Determinants of Post-Decision Satisfaction in a High-Involvement Product Choice (Schriften zu Marketing und Handel)

Name: Shopper Behavior at the Point of Purchase: Drivers of In-Store Decision-Making and Determinants of Post-Decision Satisfaction in a High-Involvement Product Choice (Schriften zu Marketing und Handel)
Brand: Toni Schmidt
SKU: 9397789

Binding : Gebundene Ausgabe, Edition : New edition, Label : Lang, Peter Frankfurt, Publisher : Lang, Peter Frankfurt, medium : Gebundene Ausgabe, numberOfPages : 120, publicationDate : 2016-04-20, authors : Toni Schmidt, languages : english, ISBN : 3631674945

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Shopper Behavior at the Point of Purchase: Drivers of In-Store Decision-Making and Determinants of Post-Decision Satisfaction in a High-Involvement Product Choice (Schriften zu Marketing und Handel)