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New fun(ction). The influence of communicated newness, hedonic and utilitarian perception on app usage over time

Name: New fun(ction). The influence of communicated newness, hedonic and utilitarian perception on app usage over time
Brand: Jakob Kramer
SKU: 11851773

Brand : Grin Verlag, Binding : Taschenbuch, Label : GRIN Verlag, Publisher : GRIN Verlag, medium : Taschenbuch, numberOfPages : 56, publicationDate : 2019-07-17, releaseDate : 2019-07-17, authors : Jakob Kramer, ISBN : 3668986088

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New fun(ction). The influence of communicated newness, hedonic and utilitarian perception on app usage over time