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Low-Income Consumers as a Source of Innovation: Insights from Idea Competitions in Brazilian Low-Income Communities

Name: Low-Income Consumers as a Source of Innovation: Insights from Idea Competitions in Brazilian Low-Income Communities
Brand: Aline Krämer
SKU: 9905081

Binding : Taschenbuch, Edition : 2015, Label : Springer Gabler, Publisher : Springer Gabler, medium : Taschenbuch, numberOfPages : 388, publicationDate : 2015-03-10, releaseDate : 2015-03-10, authors : Aline Krämer, languages : english, ISBN : 3658089296

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Low-Income Consumers as a Source of Innovation: Insights from Idea Competitions in Brazilian Low-Income Communities