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Investigating Sport, Fan and Event Involvement in Sponsorship Research: A Theoretical Conceptualisation and Empirical Study

Name: Investigating Sport, Fan and Event Involvement in Sponsorship Research: A Theoretical Conceptualisation and Empirical Study
Brand: Joseph Makisi
SKU: 6166224

Brand : LAP Lambert Academic Publishing, Binding : Taschenbuch, Label : LAP LAMBERT Academic Publishing, Publisher : LAP LAMBERT Academic Publishing, medium : Taschenbuch, numberOfPages : 80, publicationDate : 2012-01-31, authors : Joseph Makisi, ISBN : 3845418249

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Investigating Sport, Fan and Event Involvement in Sponsorship Research: A Theoretical Conceptualisation and Empirical Study