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Implications for sustainable product development in the outdoor apparel market: Influence of environmental identity on consumer purchase intention for green products

Name: Implications for sustainable product development in the outdoor apparel market: Influence of environmental identity on consumer purchase intention for green products
Brand: Jügelt, Andreas Jesda
SKU: 8217394

Brand : Books on Demand, Binding : Taschenbuch, Label : GRIN Verlag, Publisher : GRIN Verlag, medium : Taschenbuch, numberOfPages : 176, publicationDate : 2021-03-29, releaseDate : 2021-03-29, authors : Jügelt, Andreas Jesda, ISBN : 3346374971

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Implications for sustainable product development in the outdoor apparel market: Influence of environmental identity on consumer purchase intention for green products