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Factors influencing the impulse buying behaviour of apparel consumers: The degree of influence of special prices compared to other factors in apparel purchases

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Factors influencing the impulse buying behaviour of apparel consumers: The degree of influence of special prices compared to other factors in apparel purchases

Brand : Grin Verlag, Binding : Taschenbuch, Label : GRIN Verlag, Publisher : GRIN Verlag, medium : Taschenbuch, numberOfPages : 80, publicationDate : 2018-03-27, authors : Samkhyan Malliyoor Mana, ISBN : 3668668353

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