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Exploring the Rise of Fandom in Contemporary Consumer Culture (Advances in Marketing, Customer Relationship Management, and E-Services)

Name: Exploring the Rise of Fandom in Contemporary Consumer Culture (Advances in Marketing, Customer Relationship Management, and E-Services)
Brand: Wang, Cheng Lu
SKU: 8862761

Brand : Business Science Reference, Binding : Gebundene Ausgabe, Label : Business Science Reference, Publisher : Business Science Reference, medium : Gebundene Ausgabe, numberOfPages : 328, publicationDate : 2017-09-27, releaseDate : 2017-09-27, publishers : Wang, Cheng Lu, ISBN : 152253220X

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Exploring the Rise of Fandom in Contemporary Consumer Culture (Advances in Marketing, Customer Relationship Management, and E-Services)