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Brand Choice and Loyalty: Evidence from Swiss Car Registration Microdata (Innovatives Markenmanagement)

Name: Brand Choice and Loyalty: Evidence from Swiss Car Registration Microdata (Innovatives Markenmanagement)
Brand: Beat Meier
SKU: 9905789

Brand : Springer Gabler, Binding : Taschenbuch, Edition : 1st ed. 2020, Label : Springer Gabler, Publisher : Springer Gabler, medium : Taschenbuch, numberOfPages : 128, publicationDate : 2019-10-08, releaseDate : 2019-10-08, authors : Beat Meier, ISBN : 3658280131

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Brand Choice and Loyalty: Evidence from Swiss Car Registration Microdata (Innovatives Markenmanagement)