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Antecedents of word-of-mouth as a component of brand loyalty towards luxury fashion brands and its moderating factors

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Antecedents of word-of-mouth as a component of brand loyalty towards luxury fashion brands and its moderating factors

Brand : Grin Verlag, Binding : Taschenbuch, Edition : 1., Label : GRIN Verlag, Publisher : GRIN Verlag, medium : Taschenbuch, numberOfPages : 80, publicationDate : 2018-04-18, releaseDate : 2018-04-18, authors : Isabel Angerer, ISBN : 3668680744

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