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Alignment and Coordination of Customer Segmentation, Distribution Channel Segmentation and Overall Strategy of the Firm: A Qualitative Study on Sporting Goods Industry

Name: Alignment and Coordination of Customer Segmentation, Distribution Channel Segmentation and Overall Strategy of the Firm: A Qualitative Study on Sporting Goods Industry
Brand: Thomas Roßberger
SKU: 4476650

Binding : Taschenbuch, Edition : 1, Label : Cuvillier, E, Publisher : Cuvillier, E, medium : Taschenbuch, numberOfPages : 158, publicationDate : 2015-12-11, authors : Thomas Roßberger, languages : english, ISBN : 3736990340

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Alignment and Coordination of Customer Segmentation, Distribution Channel Segmentation and Overall Strategy of the Firm: A Qualitative Study on Sporting Goods Industry